Stanton, William J <br/><br/>
Fundamentals Of Marketing. 
by William J Stanton 
 - 1st Ed. 
 - New York:  Mcgraw Hill Book Company,  1964. 
 - Xiv,636p.:  30cm. 
<br/><br/>Appendix & Subject Index. 
<br/><br/><label>ISBN: </label>0070608814 
<br/><br/><label>Subjects--Index Terms: </label>Economics, Commerce 
<br/><br/><label>Dewey Class. No.: </label>330