Ramaswamy,V.S. & Namakumari S. <br/><br/>
Marketing Management/ 
by V.S. Ramaswamy & S. Namakumari 
 - 6th ed. 
 - Sage Publications India Pvt Ltd:  New Delhi;  2021. 
 - 798p.  30cm. 
<br/><br/><label>ISBN: </label>9789352807383 
<br/><br/><label>Dewey Class. No.: </label>380